Keywords → Creative
High-intent keywords plus title structures, selling points, and creative angles you can use.
Overview
Keywords → Creative bridges product direction and execution: it pulls high-intent keywords from search and sales data and gives you title structures, bullet phrasing, and creative direction you can use directly in listings, so titles, main images, and video are evidence-based instead of guesswork.
Why it matters
Many sellers know what to sell but get stuck on titles, bullets, and visuals—what do users search for, what to emphasize, what to show first. Keywords → Creative surfaces high-intent, high-sales keywords for the category or use case and, from those plus competitor and review analysis, suggests title structure, 3–5 bullet phrases, and creative direction (what to show in the main image, what to say in video) so copy and visuals are grounded in data.
What you get
- High-intent keyword list: Ranked by sales, search, or conversion; often tagged (e.g. category + scenario) so you can separate traffic vs conversion terms.
- Title structure/template: Suggested order and must-have elements (e.g. scenario + category + key benefit + compatibility).
- Bullet phrases (3–5): Benefit statements derived from keywords and review/competitor analysis, ready for bullets or product detail.
- Creative direction: Main image ideas (e.g. white background + lifestyle + comparison), video script points, and pain points to address (e.g. material, size) from negative reviews.
How to use it
Treat high-intent terms as the priority in titles and bullets; add broader traffic terms within character and policy limits. Use the suggested title structure as an information hierarchy and fit your product into it. Map each bullet to a clear need or scenario and keep claims specific and verifiable. Turn creative direction into a short checklist for main image and video so production is consistent and on-message.
Summary
Keywords → Creative turns high-intent keywords into title structure, bullet phrases, and creative direction so you can go from “we know what to sell” to “listing and visuals are done.” Use it with the Top 20 for direction and with pricing for price bands to close the loop from opportunity to listing to price.